Zach Katz started Framed Tweets in May 2017, building the site in a single afternoon after a chance encounter on the street reminded him his idea from two years prior was still worth trying.

Most buyers have no idea how to source a shipping container, and most suppliers are invisible to normal local search.

That is what made Bridesmaid for Hire work. Jen Glantz took an idea that sounded like a punchline and turned it into a real business.