Episode #219
From Zero to Side Hustle
 

“Want to work this weekend?”

🕰️ In Groundhog Day, Phil Connors lives the same February day over and over until he stops fighting it and starts getting good at it. Piano lessons. Ice sculpture. Knowing exactly when the kid falls from the tree.

The day never changes. He does, one repetition at a time.

That is most of what we see in the businesses we cover. The first week looks a lot like the hundredth from the outside.

The difference is someone kept doing the plain thing, noticed what worked, and did a little more of it tomorrow.

Cheers to Friday!

Today's Menu
01
The Hustle
👕 Clothes by the pound, resold
02
The trend
🔐 $65 an hour for passwords

 
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THE HUSTLE
 

Bins, Bales And A Depop Shop

WHAT’S THE PROBLEM?

Shoppers on Depop, a resale app popular with younger buyers, pay for vintage clothes someone else already found, washed and photographed. They don't want to dig through a warehouse bin for one good jacket.

Goodwill's outlet stores sell what didn't move on the regular racks, unsorted, for $1.49 to $1.99 a pound.

That's the gap: buyers want the one great piece, and the bins only sell it buried in a pound of everything else.

WHAT’S THE BIG IDEA?

Buy by the pound, sell by the piece. For steadier supply, LA Vintage sells a 100-pound bale of vintage tees for $800. Depop charges US sellers only 3.3% plus 45 cents in payment processing.

The business makes money from the finds. But it grows from the misses, which go out in bulk on Whatnot live auctions.

►Josefina Beto runs the Depop shop Girlfriend Material in San Francisco, sourcing much of it at Goodwill's by-the-pound warehouse. She paid $50 for four pairs of vintage Italian leather boots and sold them for $1,000 combined. Her edge, she says, is being a reliable seller.

❝

Zooming out: the pound price is the same for junk and gems, so your eye is the whole margin.

Think: denim, workwear, band tees, flannel.

🥢The winners will be sellers who list daily. Jacksonville's Brooke Austell pays $1 to $6 a piece and books up to $1,000 on a good week. Her rule: five to 10 items a day beats 30 at once.

🍜 The risk is your hourly rate. The Underpriced guide tracked a $100 box that made $125 profit for about 10 hours of sorting, photos and shipping, about $12.50 an hour. You get faster, but the hours are real.

You might also like ⇢ Two Iowa High Schoolers Working The Goodwill Bins, $620 In One Week

The Ramen Hustle Next Step
One outlet trip, $30, a ten-item limit. Photograph everything on one folding table in daylight and list two a day. The goal isn't one lucky pair of boots. It's a shop that posts daily, so buyers check it like a favorite store.

What's your take?

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The Trend
 

Tech Support Now Makes House Calls For Grandparents

Tech help used to mean a grandkid at Thanksgiving. Now older adults and their grown kids pay someone to come to the house and set up the phone, the TV and the video doorbell.

The devices got there first. AARP's latest survey found 90% of adults over 50 own a smartphone, and about half use a smart-home device. Three in five say the tech isn't designed with their age in mind. The relative who used to fix it often lives two states away.

The money is real. Papa, which sends helpers into older adults' homes for chores, rides and tech help, was valued at $1.4 billion, paid by health plans. The best-known tech service for older adults, Candoo Tech, works remote only. In Columbus, Suzy's Helping Hands shows up in person for $65 to $85 an hour.

Where the trend branches next:

  • Grown children far away who prepay a monthly visit for a parent

  • Senior living communities that book a weekly help hour in the lobby

  • Safety setups: video doorbells, fall-alert watches, medication reminders

  • Downsizing moves, where photos, accounts and devices all come along

► The steady money is the in-person visit, because the national players mostly help over the phone.

❝

If you try this, offer three free setup sessions at a senior center or church, then charge by the hour and ask each family for one referral.

 
Hungry yet?

The Sides
💰 Solopreneur Win
Christian Sorrell's tabletop role-playing zine sold 1,100+ copies through Kickstarter and stores, generating about $27,000 in sales and a little over $7,000 in profit.
🧾 Money Model
Chewy gives 35% off your first Autoship pet-supply order, up to $20, then just 5% after, paying once to lock in a repeat habit.
🧲 Swipe File
Really Good Emails is a free-to-browse gallery of 19,000+ real marketing emails, sorted by type, like welcome emails and abandoned-cart reminders.
🌱 Quiet Opportunity
The whole country has only about 41,000 certified car-seat technicians, the people trained to install and check child seats, and the certification course costs $95.
🛠️ Useful Little Tool
Actual Budget is a free, open-source budgeting app with 27,200 GitHub stars that keeps your money data on your own device.
🔍 Worth Studying
Paul Graham's 2013 essay "Do Things That Don't Scale" is worth it for one scene: Stripe's founders saying "give me your laptop" and setting new users up on the spot.
📡 On Our Radar
The Fed raised rates a quarter point on September 16, lifting the prime rate to 7.00%, the benchmark many variable-rate small-business loans are priced from.

 
Enough talk. Go cook.

That's the plate. Reply and tell us the best thing you ever pulled out of a bin.

Forward this to the friend who can't walk past a thrift store without going in.

See you Monday.
 
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