Fresh Idea #36

Share with friends & unlock 💰 : {{rp_refer_url}}

🚀 From zero to side hustle. Microwave dinners funding midnight launches.

The Ramen Hustle serves up scrappy business plays that actually cash out, not theory that collects dust. Read it, rip it off, run with it.

IN TODAY’S EPISODE

Want to feature your side business in an upcoming newsletter? Click here

——— Let’s Begin ■□□□□□□□ ———

THE FRESH IDEA

Most people are burning $20/month on ChatGPT and getting mediocre outputs. They spend hours tweaking prompts, getting frustrated, and wondering why the AI "doesn't get it." Here's the thing: the bottleneck isn't the AI—it's the human asking the wrong questions. That's your opening.

The play: Build pre-tested AI prompt libraries for specific use cases and sell them as digital products. Think “50 email copywriting prompts”, “sales script bundle”, or niche down to “real estate agent email automation script”, "100 Customer Service Response Prompts for E-commerce Brands", "Financial Advisor Client Communication Templates", and “Brand Voice Developer: 30 Prompts to Define Your Style".

You create once, sell infinitely. No inventory, no shipping, pure margin. How people are monetizing this: Single bundles at $27-$47 each (email marketing prompts, job application templates, social media caption generators). Monthly subscriptions at $19/mo for weekly prompt drops.

Real operators:

Your move: Spend the next few hours on YouTube learning about AI works and start copying the gurus. Pick one painful niche—job seekers, sales teams, marketers. Create 20 killer prompts. Test until they crush. Package as Notion template or PDF. List on Gumroad. Post examples on Twitter/LinkedIn. Watch $47 purchases roll in while you sleep.

——— ■■□□□□□□ ———

HUSTLE TOOL

“When I first opened Attio, I instantly got the feeling this was the next generation of CRM.”
— Margaret Shen, Head of GTM at Modal

Attio is the AI-native CRM for modern teams. With automatic enrichment, call intelligence, AI agents, flexible workflows and more, Attio works for any business and only takes minutes to set up.

Join industry leaders like Granola, Taskrabbit, Flatfile and more.

👉Start for free today

——— Keep going ■■■□□□□□ ———

INSIDER ACCESS

Copy & share this link {{rp_refer_url}}

🔑 This is actually more than just a calculator…

It’s a rent (or mortgage) - destroying game engine.

You plug in multiple variables, and this thing instantly turns that scary number into a bunch of tiny, winnable missions:

It basically taps you on the shoulder and says:

DEAL BREAKDOWN

Finding Undermarketed SaaS

A 12-year-old AI real estate marketing platform is for sale at $505K. It requires 4-6 hours of work monthly, has partnerships with Zillow and Realtor.com, and the owner admits it's severely undermarketed.

Let's break it down: This AI tool helps realtors create social content, promo videos, websites, and distribute listings automatically. The owner is outside the US and hasn't invested in growth.

The catch? Terrible SEO and zero content marketing. Previously had 280+ customers before marketing dropped off. That's your angle—this thing is starving for basic marketing. Tools like Canva and Later proved that realtors will pay for content automation. Comparable tools charge $50-$150/month per realtor for these types of services. Scale this to 500 users and you're looking at $300K-$900K ARR.

The owner is asking 5x multiple because of the untapped potential. Only 4-6 hours of monthly customer support. No dev work needed. Integrations already built. This is a cash-flowing asset with massive upside if you fix the visibility problem.

This is acquisition entrepreneurship 101: buy cash flow, fix the obvious problem, scale. Not ready to buy? Study this model. Boring SaaS businesses with solid fundamentals and bad marketing are EVERYWHERE. Find them, fix them, flip them or hold them.

MONETIZE FASTER

Your time is better spent creating content, not managing ad campaigns. Google AdSense's automatic ad placement and optimization handles the heavy lifting for you, ensuring the highest-paying, most relevant ads appear on your site.

Earn with Google AdSense

LET THE DATA SPEAK

Creator Community Success

Half of consumers buy something every week because of influencer posts. 86% buy at least once per year. Younger shoppers? They trust creators more than traditional advertising. This isn't hype—this is how commerce works now. The 2024 Influencer Marketing Report dropped numbers that should terrify traditional marketers and excite everyone else:

The trust gap: Millennials and Gen Z trust creators significantly more than older generations trust any form of advertising. For them, a creator recommendation carries the weight that a TV commercial used to carry for their parents.

Where this is going: AI is making content production easier. Creators can now produce higher quality at lower cost. Tools for scripting, editing, and optimization are getting stupid simple. But AI influencers? 37% of consumers said they'd be interested in brands using AI influencers. That's probably a fad. What's lasting: AI tools making human creators 10x more productive.

The future isn't one-off sponsored posts. It's long-term partnerships where creators become true brand advocates. Co-creating products. Hosting events. Building sub-brands. These deeper relationships drive customer loyalty and long-term ROI. Short-term sponsorships get short-term results. Micro-influencers (10K-100K followers) often deliver better ROI than mega-influencers. Higher engagement rates.

👉 If you're a creator: Your audience is your asset. Diversify revenue beyond one-off brand deals. Build long-term partnerships. Negotiate for equity or rev-share when possible.

👉 If you're a brand: Stop treating influencers like billboards. Partner with creators who genuinely align with your values. Give them creative freedom. Measure trust and engagement, not just impressions.

More authentic connections. Lower cost. Read the report here.

OPPORTUNITY

Boring Categories Making Bank

You don't need to invent a new product. You need to find a boring, outdated category and make it not boring.

Take a massive, established market where the incumbents are asleep. The products work fine but look like they're from 2005. The branding is corporate. The packaging is forgettable. Nobody's excited about it. Then: add aesthetics, personality, and modern branding. Charge a premium. Win young consumers who care about vibe as much as function.

Liquid Death didn't reinvent water—they made it look like a metal band designed it. Now it's everywhere.

Magic Spoon took cereal (a dying category) and repositioned it for adults who want protein and low sugar. Colorful boxes. Nostalgic flavors. Premium positioning.

Why this works: Gen Z and Millennials buy with their eyes first. If it looks good, they'll try it. If it has personality, they'll share it. If it aligns with their identity, they'll become loyal. Boring products still have massive TAM (total addressable market). Toothpaste. Blueberries. Cereal. These are multi-billion dollar industries. You don't need to create demand—it already exists. You just need to capture it with better branding.

DTC (direct-to-consumer) e-commerce is the entry point. Launch on Shopify. Market through Instagram and TikTok. Test demand before going to retail. Higher margins from brand premium. You're not competing on price—you're competing on identity and aesthetics. People will pay $12 for your cereal when generic costs $4 because yours makes them feel a certain way.

How to find your category:

Pick a boring category. Study what the leading brands look like. Now make the opposite. If they're corporate, be playful. If they're serious, be irreverent. If they're bland, be bold.

READING MATERIAL